The issues dealt with by stagecraft and stage management are sometimes trivial but they are quite general; they seem to occur everywhere in social life, providing a clear-cut dimension for formal sociological analysis. It is through this dramaturgical lens that Goffman establishes what becomes his primary contribution.
More specifically Appelrouth and Edles state, “Goffman’s genius lies in exploring how social arrangements themselves and the actual, physical copresence of individuals—the ‘interaction order’—shapes the organization of the self” (2011: 196).
As you can see, there is no universal thesis statement formula as every type of a writing assignment requires a different approach.
In some cases, you will have to include counterarguments, and in others presenting solely your point of view will suffice.
Title: "Impression Management Strategies Used by Evangelical Organizations in the Wake of an Image-Threatening Event".