Purpose Of The Business Plan

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But that business plan's form and content should depend on the business plan's purpose.

Ask yourself why you're writing a business plan before you write one, and tailor your business plan to your purpose.

All the other parts of the business plan are important, too, but these are the two sections that the people looking at your business plan will look at first, and, as always, first impressions matter.

Investors and potential partners, too, will be particularly interested in your financial statements and projections.

Once your new business is on its feet, the business plan is the perfect tool for planning and managing your business.

I recommend keeping a copy of your business plan in a three-ring binder to make it easier to amend or add to it as you create new plans and see how previous plans have worked out.

Starting with the Quick-Start Business Plan can be a real time-saver because people so often cycle through several business ideas before they hit on the one that they feel will give them the best chance of success.

Once your business idea "passes" the Quick-Start Business Plan test, you can be more confident that the time and energy you invest in writing a full-scale business plan won't be wasted.

Business planning is critical for all businesses, but often easier to put off than to do because we tend to get so immersed in whatever-as-to-be-done-right-now.

Get around this by setting aside time to plan and making it a top priority.